Still using the good old #FFF as a background color?

While the color white will always have its place and can bring an elegant and spacious feel to any design, sometimes it's fun to add a bit of personality by replacing white with something that adds more character.

Today, I'm excited to share a favorite trick I use when designing websites and Squarespace templates. It's a simple change that you can easily implement on your website and brand: move away from using pure white.

Moving away from using pure white in your brand can have a significant impact on brand perception. By incorporating subtle off-white or cream tones, you can create a warmer, more approachable aesthetic that resonates with a wider audience. This small change can enhance the perceived trustworthiness and authenticity of your brand, making it more relatable and appealing.

You can experiment with different shades of off-white or cream for various brand elements, such as the background color, logo, or typography. This will allow you to create a cohesive and harmonious visual identity that still maintains a warm and approachable aesthetic. Don't be afraid to play around and find the perfect shade that aligns with your brand's personality and values.

The Harsh Truth of #fFF White

Pure white can certainly look classy and timeless, but it can also be harsh on the eyes. The brightness of pure white creates a glare effect, which can be uncomfortable, especially when there's a lot of it on the screen. It’s like staring into a flashlight for too long—not a pleasant experience!

The stark contrast of pure white against other elements can lead to eye strain and discomfort, especially in low-light environments. This isn't ideal for user experience on websites.

Exploring Alternatives to White Backgrounds

When considering an alternative to a white background website, it's important to choose shades that still maintain the clean and professional look but with less strain on the eyes. Finding the best white background color for your website can make a significant difference in both aesthetics and user experience.

15 Colors to Use Instead of White in Graphic Design

Looking for shades of white for website Backgrounds? Here are some subtle shades of white that you can use for your website background. These alternatives provide a softer, more inviting look while still keeping the design bright and clean.

There is a wide range of color alternatives to pure white. In web design, these colors can create a welcoming and visually appealing design without overwhelming the viewer.

So, let's dive into 15 favorite alternatives to pure white along with their HEX codes. These shades offer a perfect balance of elegance and usability, ensuring your designs are both beautiful and comfortable for your audience.